Digital Marketing Expert
Softuvo Solutions Pvt Ltd - Mohali Sas Nagar, Chandigarh
Job Description-**Softuvo Solutions Pvt Ltd - Mohali Sas Nagar, Chandigarh
- Strong understanding of social media platforms including: Facebook, LinkedIn, Instagram, Twitter, YouTube, Google + and Snapchat
- Excellent web/blog writing skills and strong grasp of the visual web
- Strong self-starter who thinks on his/her feet to solve problems.
- Ability to recommend, and initiate work and projects with minimal direction
- Attention to detail, time management skills, exceptional initiative & follow-through skills
- Superior interpersonal and written/verbal communication skills; ability to thrive in a cross-functional, team-based environment is critical
- Strong sense of urgency, drive and passion to take ownership of all projects. Able to work independently as well as in a team environment
- Strong organizational skills and must be detail oriented. Ability to multi-task and prioritize.
- Knowledge of Microsoft Office programs, (Word, Excel, PowerPoint).
- Must be proficient with Excel spreadsheets and understand formulas to calculate and track results
- Knowledge about the latest online, news, technology and social media trends.
- Exceptional and creative writing skills with a flair for social network, online jargon, humorous and relatable writing style.
- IT Services and consulting service experience a plus
- Interest in IT Technology, B2B and business networking a plus
Social Media Marketing(SMM), Digital Marketing, digital sales, digital business development, online marketing, SEO, SEM, PPC, ORM, Content Writing, Email Marketing, Google Adwords, Google Analytics, etc.
Key Responsibilities: **
- Devise online strategy for meeting goals as specified by client (higher traffic/ customer acquisition/revenue generation/ etc)
- Achieve higher ROI on Advertising Spend through data driven Ads Optimization (Google SEM/ Facebook Advertising/ Display/ Affiliate/ etc)
- Stay up to date with new tools in the industry in all domains (advertising/SEO/ email marketing/ etc) &train the internal team to adopt the latest best practices
- Engage with clients in coordination with the Account Management team to explain the technical aspects
- Implement a data driven & analytical approach for delivering business goals for clients
- Set up processes for reducing errors in the execution of ad campaigns & other processes
- Build a culture of innovation and learning in the team.
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